CTE: A/V Production Lab
...with Ms. Dulaney
(One Credit) Grades 9 -12 Prerequisite: Audio/Video Production I.
Course Description: In addition to developing technical knowledge and skills needed for success in the Arts, Audio/Video Technology, and Communications Career Cluster®, students will be expected to develop an understanding of the industry with a focus on pre-production, production, and post-production audio and video products.
Semester 1:
Unit 1: History and Evolution of Audio/Video Production (3 weeks)
Students will understand and summarize the beginning, the history, and the evolution of the audio, video, and film industries. Additionally, students will describe how technology is impacting the three industries, explain current practices, and predict future trends. The culminating activity for the unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion. Such projects may require extended time for completion and due dates will be flexibly arranged and agreed to maximize student learning.
Unit 2: Application of ELA and Math in Animation Projects (3 weeks)
Strong ELA and Math skills are critical components of high–level audio, video, and film projects. Skills learned will be applied as projects and presentations are created and shared. The culminating activity for the unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion. The student uses technology applications such as social media, email, Internet, writing and publishing, presentation, and spreadsheet or database applications for audio and video production projects; and uses processes such as personal information management, file management, and file sharing.
Unit 3: Ethical Decision-Making (3 weeks)
In this unit, students will apply the standards of ethical conduct, the legal requirements of ethical behavior, and liabilities associated for failure to meet those expectations. Students will discuss the constructs of confidentiality, copyright laws and will analyze the impact of the audio and video industry on society. The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion. Such projects may require extended time for completion and due dates will be flexibly arranged and agreed to to maximize student learning.
Unit 4: Technical Applications, Problem-Solving, and Efficiency (3 weeks)
Technology applications are key to the efficient design and delivery of audio, video, and film projects. In this unit, students will use advanced critical-thinking and problem–solving skills independently and in groups to increase the quality of their presentations and projects. Additionally, students will utilize time-management skills and planning to increase the efficiency of the design and delivery processes for completing assigned projects. The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion.
Unit 5: Professional Communications (3 weeks)
In this unit, students will adapt language such as structure and style for audience, purpose, situation, and intent; organize oral and written information; interpret and communicate information, data, and observations; deliver formal and informal presentations; apply active listening skills; listen to and speak with diverse individuals; and exhibit public relations skills and in particular, connect with an individual who is actively involved in an audio visual career or college level training.
Unit 6: Safety (3 weeks)
Students will learn and follow all emergency procedures. Additionally, they will analyze potential safety problems that may occur as work is done on location and implement safety rules and regulations as appropriate. The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion.
Semester 2:
Unit 7: Developing New Ideas and Processes (3 weeks)
Students will think creatively to solve real – world problems in thematic areas such as healthcare, government, business, and education. Student determined solutions will be used to create digital products that will impact audiences beyond the classroom. The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion.
Unit 8: Employability and Career Development (3 weeks)
In this unit, students will apply previous learning to demonstrate the positive work behaviors and personal qualities needed to secure employment and to stay employed. Additionally, students will seek out and participate in training and education that leads to certification and/or employment.
Students will complete job applications, create resumes, develop cover/application letters and demonstrate effective interview skills. The culminating activity for this unit will be the creation of a career portfolio that includes work experience, licenses held, certifications obtained, and samples of student work.
Unit 9: Leadership (3 weeks)
This unit enables the student to identify and develop characteristics of leadership. It will cause students to gain knowledge about the various student leadership activities and organizations that are available in the AAVTC cluster and the school. This learning experience will culminate with the students creating a profile of a leader they would most desire to become and a formal presentation of that profile to the other students in the class. Such projects may require extended time for completion and due dates will be flexibly arranged and agreed to to maximize student learning. The student participates in mentoring activities.
Unit 10: Audio and Video Production (3 weeks)
Students will develop an audio script and determine the appropriate media format for the delivery of that script. Additionally, students will create a video script and determine the best format for the delivery of that work to the public. Students will also describe the various videography and audiology techniques available for use and also determine the best technique for delivery of the production (e.g., analog, digital, high definition). The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion. Such projects may require extended time for completion and due dates should be flexibly arranged and agreed to by the teacher to maximize student learning.
Unit 11: Pre-Production Processes (6 weeks)
Students will demonstrate their knowledge of pre–production processes by planning and evaluating the production, creating technology specifications, creating and monitoring the budget considerations, and identifying the team roles required for successful completion of the production. Students will understand the casting/audition process and identify the crew, cast, equipment, and location requirements for said production. The culminating activity for this unit will span the entirety of the course as skills learned will be applied in the various projects required for course completion. Such projects may require extended time for completion and due dates should be flexibly arranged and agreed to to maximize student learning.
COURSE OUTCOMES:
Upon completion of the course, the student will have:
(1) The student demonstrated professional standards/employability skills as required by business and industry. The student is expected to: (A) participate in training, education, or certification for employment; (B) demonstrate professional standards and personal qualities needed to be employable such as oral and written communication, leadership, teamwork, appreciation for diversity, conflict management, customer service, work ethic, and adaptability; (C) demonstrate skills related to seeking and applying for employment; and (D) create a resume and cover letter/letter of interest to document information such as work experiences, licenses, certifications, and work samples.
(2) The student applies academic knowledge and skills in audio and video projects. The student is expected to: (A) apply English language arts knowledge and skills by demonstrating use of content, technical concepts, and vocabulary; using correct grammar, punctuation, and terminology to write and edit documents; and composing and editing copy for a variety of written documents such as scripts, captions, schedules, reports, and manuals; and (B) apply mathematics knowledge and skills in invoicing and time-based mathematics by demonstrating knowledge of arithmetic operations and applying measurement to solve problems.
(3) The student understands professional communications strategies. The student is expected to: (A) adapt language such as structure and style for audience, purpose, situation, and intent; (B) organize oral and written information; (C) interpret and communicate information, data, and observations; (D) deliver formal and informal presentations; (E) apply active listening skills; (F) listen to and speak with diverse individuals; and (G) exhibit public relations skills.
(4) The student understands and examines problem-solving methods. The student is expected to: (A) employ critical-thinking skills independently and in groups; and (B) employ interpersonal skills in groups to solve problems.
(5) The student applies technology applications and processes. The student is expected to: (A) use technology applications such as social media, email, Internet, writing and publishing, presentation, and spreadsheet or database applications for audio and video production projects; and (B) use processes such as personal information management, file management, and file sharing.
(6) The student applies safety regulations. The student is expected to: (A) implement personal and workplace safety rules and regulations; (B) follow emergency procedures; and (C) identify and report safety-related problems that may result from working on location.
(7) The student develops leadership characteristics. The student is expected to: (A) employ leadership skills; 24 (B) employ teamwork and conflict-management skills; (C) participate in meetings; and (D) participate in mentoring activities.
(8) The student applies ethical decision making and complies with laws regarding use of technology in audio and video production. The student is expected to: (A) demonstrate an understanding of ethical conduct related to interacting with others and providing proper credit for ideas; (B) apply copyright laws in relation to fair use and acquisition, trademark laws, and personal privacy laws; and (C) model respect for intellectual property.
(9) The student develops career-building characteristics. The student is expected to: (A) create a career portfolio to document information such as work experiences, licenses, certifications, and work samples; (B) demonstrate skills in evaluating and comparing employment opportunities; (C) examine and employ professional networking opportunities such as career and technical [technology] student organizations, professional social media, industry professional organizations; and (D) examine employment opportunities in entrepreneurship.
(10) The student applies technical skills for efficiency. The student is expected to: (A) employ planning and time-management skills to complete work tasks; and (B) use technology to enhance productivity.
(11) The student develops a basic understanding of audio and video production. The student is expected to: (A) use terminology associated with the industries; (B) apply writing skills to develop an audio script; (C) apply various styles of music as needed to create a specific emotional impact; (D) use various audio tape, tapeless, and file formats; (E) use various microphones based upon type and pickup patterns; and (F) use various audio cables and connectors.
(12) The student employs knowledge regarding use of video. The student is expected to: (A) apply writing skills to develop a video script; (B) use various video tape, tapeless, and file formats; (C) use various video cables and connectors; (D) demonstrate operation of video cameras; and (E) demonstrate how to properly maintain video equipment;
(13) The student employs various videography techniques. The student is expected to: (A) demonstrate how to frame and maintain picture composition; (B) demonstrate focusing techniques; (C) demonstrate camera and tripod movements; and 25 (D) demonstrate proper exposure and white balance.
(14) The student edits basic audio and video productions. The student is expected to: (A) demonstrate skills required for editing using linear and nonlinear systems; and (B) employ knowledge of control peripherals for capturing or ingesting media.
(15) The student understands the pre-production process. The student is expected to: (A) implement procedures to track trends, set timelines, and evaluate progress for continual improvement in process and product; (B) respond to advice from peers and professionals; (C) create technology specifications; (D) monitor process and product quality using established criteria; (E) create a script and identify resources needed to begin the production; (F) apply budgeting considerations for cast, crew, equipment, and location; (G) analyze the script and storyboard for a successful production; (H) participate in the team roles required for completion of a production; and (I) employ cast, crew, equipment, and location for a scripted production.
(16) The student understands the production process. The student is expected to: (A) implement a coherent sequence of events to successfully produce a script; (B) use lighting techniques, including three-point lighting, reflected light, color temperatures, and lighting filters; (C) employ audio techniques, including microphone variances and sound mixing; and (D) demonstrate knowledge of interpersonal skills with sensitivity to diversity when directing crew or talent.
(17) The student understands the post-production process. The student is expected to: (A) demonstrate knowledge of video systems such as digital and analog systems, software applications, and communication and network components; (B) make appropriate decisions regarding the selection of software; (C) make necessary adjustments regarding compatibility issues, including digital file formats and cross-platform connectivity; (D) apply animation effects using character generators, fonts, colors, and principles of composition to create graphic images, captions, or titles for video and graphics; (E) demonstrate proficiency in the use of a variety of electronic input devices; (F) use a variety of strategies to acquire information from online resources; (G) acquire electronic information in a variety of formats; (H) use different compression standards and techniques to output for distribution; (I) format digital information for effective communication with a defined audience using appropriate font attributes and color, white space and graphics, and camera perspective; (J) use appropriate content selection and presentation; (K) understand target audiences and demographics; (L) determine appropriate delivery method based on distribution needs; 26 (M) deliver products in a variety of media by using various delivery formats such as disk, broadcast, cellular, portable device, electronic, and online delivery; (N) use appropriate computer-based productivity tools to create and modify solutions to problems; (O) create audio and video technology products for a variety of purposes and audiences; (P) develop technical documentation related to audio and video technology; and (Q) demonstrate innovative uses of a wide range of emerging technologies, including online learning, mobile devices, digital content, and Web 2.0 tools such as podcasting, wikis, and blogs.
Source: TEA TExas Essential Knowledge and Skills (TEKS). §130.88. CTE TEKS - Implemented 2017-2018, adopted in 2015
Materials and Supplies: Students should have a headset or earplugs when doing audio visual work and it is helpful to have a thumbdrive with at least 16 gigs of RAM to store and transfer a/v clips. It is helpful, but not required that students have access to software on devices at home to work on projects.
Assignments and Grading: Students are expected to turn in assigned work weekly and work independently in class using Google Classroom for communication and submission of most projects. Large projects count as test grades and class participation (not being off task) and meeting deadlines for lesser projects count as classwork/homework. Per district policy, a test grade is 60% of the total grade and the classroom/homework grade is 40% of the total grade. Participation is a weekly grade and students lose 5 points for minor off task behavior and 10 points per class period for major off task behavior. Positive reinforcement and negative consequences are both employed to guide the student toward good classroom choices. AV Lab students are required to enter the end of the year Art Show and Science Fair (STEAM Convention) with a portfolio of projects, so it is a good idea to start early in the school year with the recording of projects digitally. Extra credit is only available when all missing work is turned in. No assignments may be corrected for a higher grade, but only one single assignment may be corrected for a higher grade as an extra credit during the last week of each grading period. It is preferred that students turn in work as incomplete and correct later, rather than procrastinate, forget, or lose work. So, the policy on late work is that it can be corrected up to 100% if turned in on time with a respectable effort, up to 70% if turned in one day late, and 50% as a maximum grade if turned in later (two days or more after the due date). All projects must be original student work and plagiarism or copyright infringement will result in a zero for a grade.
Contact information: jdulaney@richardsisd.net
WELCOME TO A/V PRODUCTION LAB!
THIS IS THE COURSE TO DISCOVER YOUR TECHNOLOGY PASSION!
J
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